The straight answer
The question
Everyone in Singapore sells website design. Most of it gets judged on how it looks. That is the wrong test, and most business owners feel it without being able to name it.
The answer
A website is working when visitors become enquiries. That takes one clear promise above the fold, proof that backs it, one obvious next step, and a page that loads before attention runs out. Design serves that job. Never the other way around.
A website is not judged by compliments. It is judged by the enquiries it sends you.
What you get
One clear promise
Above the fold, in plain words: what you do, who it is for, why it matters. Visitors decide in seconds. We design for that moment.
Copy written with the design
The words are not filled in later. Hook first, proof second, one clear next step. If a sentence could sit on any competitor's site, it gets rewritten.
Fast, mobile-first build
Most of Singapore browses on a phone. Your site is designed at phone width first and built lean so it loads before anyone thinks about leaving.
Every enquiry tracked
WhatsApp taps, form fills and calls are wired to be counted from day one. You know what the site returns, not just how it looks.
The work
The other proof is the site you are on right now. Designed, written and built by AETHR, motion and all. See website design inside the full funnel ↗
The process
Scope and copyweek 1
One call to pin down the offer, the audience and the goal. Then we write the page's promise, sections and words before any design happens. Copy leads, design follows.
Designweeks 1 to 2
Desktop and phone designed together, motion only where it earns attention. You review real pages, not moodboards.
Build and wireweeks 2 to 4
A lean, fast build with analytics, WhatsApp and form tracking wired in. Old URLs are redirected properly so any Google rankings you have are not thrown away.
Launch and measure
Checked on real phones before it ships. After launch, enquiries land in your dashboard and we watch the numbers with you.
How you see it working ↗Plan for about two weeks for a landing page, three to five for a full site. The longest wait is almost always content and approvals, so step 01 exists to clear that early.
What it costs
Scoped, not plucked
The price moves with what the job needs: how many pages, whether we write the copy, how much motion, what gets integrated. So we quote after one call, not before. Tell us the brief and the budget, and you get a scoped quote with no padding.
If the budget and the goal do not match, we say so on that call. A site that cannot pay for itself is not worth building, and not worth selling you.
Fair questions
How long does a website take to build in Singapore?+
With us: a landing page in about two weeks, a full site in three to five. The honest caveat is that timelines slip on content and approvals, not design, which is why we write the copy with you in week one instead of waiting for it.
Do you write the website copy?+
Yes, and it comes first. The promise, the sections and the words are agreed before design starts, because the words are what sell. You will not be handed a beautiful template with lorem ipsum where your pitch should be.
How do I know the site is working after launch?+
You log in and count. Enquiries from the site land in your own dashboard with their source, next to your spend and your other channels. That is the See part of our funnel: marketing you can see.
Can you redesign an existing website?+
Yes. We start from what the current site already does well, fix where visitors leak out, and redirect every old URL to its new home so the Google rankings you have built are carried over, not thrown away.